Archive for September, 2010

A to Z of Google Instant

Monday, September 13th, 2010

Of course, the list below will vary by user and location, but here’s how Google Instant reacted to the alphabet and single numerals. This may have changed by now.

Argos
BBC
Currys
Debenhams
Ebay
Facebook
Google maps
Hotmail
ITV
John Lewis
KLM
Lotto
MSN
Next
O2
Paypal
QVC
Rightmove
Sky
Tesco
Utube
Virgin
Weather
Xbox
Youtube
Zara

192
24
3
4OD
5 day weather
6 music
7zip
8 ball
9 11

This list from Google UK, as should be apparent. Three results return Google’s own products – and guessing “Utube” for “U” (which returns Youtube as the top result) seems a little cheeky.

Other than that, it’s quite a commercial list it is. Apart from the Google items, they are mostly brands, and mostly people who’d want to sell you something.

Notable exceptions to this are the BBC (which also owns “Weather” and indeed “5 day weather”, at least in my locality), 24 (wikipedia link for the TV series), 6 music (more BBC) and 9 11, which goes to the Wikipedia page for the attacks. I’m guessing this one might be seasonal.

It would be interesting to see how this varies for other users and other territories. Also would be interesting to see the Adwords spends for the companies so favoured…